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New Marketing Director for Stelrad Radiators

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UK radiator manufacturer, Stelrad Radiators, has announced the appointment of Anna Burns as Marketing Director. Anna joined the company late in 2011 after several years in a number of senior marketing roles at Twyford Bathrooms, including time as Executive Vice President for Twyford’s parent company Sanitec in Sweden.

Stelrad Managing Director Mike Conlon is pleased to have secured Anna’s services for the company: “Anna needs no introduction here – her knowledge and skills are ideally suited to Stelrad’s needs and she brings a wealth of experience from her ability to raise brand awareness to driving the new product development aspects of the role. We are looking to grow into new and exciting market sectors and to introduce new brands and product ranges in the months and years ahead and we’re looking to Anna to spearhead this activity and ensure Stelrad remains the first choice of merchants, specifiers, heating engineers and installers across the UK.”

Anna has settled in at Stelrad and has begun to influence things quickly: “It’s a fantastic challenge to join a company that is already the market leader in its sector, and to have the role of developing those brands still further, whilst taking the business into new market sectors. We have an excellent team here at Stelrad and I’m looking forward to maintaining Stelrad’s position as the leader in the radiator sector, but also projecting Stelrad as an innovative business with strong relationships with our partners as we move forward. We’re universally known for our core products that pretty much every installer in the UK has fitted by the dozen over the years – our Elite and Compact ranges - but we have a number of existing products – such as our higher specification panel radiators, our impressive towel radiator range and our extended low surface temperature range - that are less well recognised and we have some exciting new products in the pipeline – one in particular that will be unveiled at EcoBuild in March -  that will expand our exciting offering still further. I’m looking forward to 2012!”

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